909 Jeriel Sydney & Bobbie Cunningham: Women’s Ancestral Wisdom

Secrets of Building a Give-Forward Holistic Natural Beauty Brand

History, and “herstory”, is like a pendulum.

As women reach ever new heights of success and power, a misogynist backlash gets triggered. Here in the US, as women founders continue to create sustainable businesses, outperforming companies founded exclusively by men by any measure, women’s rights and freedoms are under attack – from access to reproductive healthcare to efforts to remove women from active combat in the military.

Increasingly we’re learning that our success is greater when we support each other.

Jeriel Sydney and Bobbie Cunningham put this “lift as we climb” ethos into practice as co-founders of Fablerune, a sustainable, natural and luxury clean beauty brand they’ve built into conscious business that is focused on doing well by doing good for women and the world with a “give forward” culture of environmental and social sustainability.

At Fablerune, they’ve focused on creating a safe, shame-free environment for women, developing healthy, holistic and sustainable beauty products, aligned with a mission to empower women.

They share their insights on the transformative power of community, the importance of intentional growth, what we can learn from ancestral wisdom, and why it’s vital women support women at every life stage.

More about Jeriel Sydney & Bobbie Cunningham at fablerune.com

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More about Jeriel and Bobbie at Fablerune

Jeriel Sydney and Bobbie Cunningham are the co-founders of holistic beauty brand FABLERUNE with a mission to educate and support women through their own self-care journeys and ancestral wisdom. With a degree in women’s studies and trained in aromatherapy, ayrvedic massage, and community activism, Jeriel joined forces with Bobbie, a licensed cosmetologist and trained esthetician, with a background in sustainable and renewable manufacturing and production workflow, to grow FABLERUNE into a growing luxury brand of skincare, haircare and other wellness products available direct to consumer and through 15 boutique hotels. They are also co-authors of The Fable Book of Runes.

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