942 Rajia Abdelaziz: Near Miss to Mission

Fundraising, Failures, and Fortitude: How Relationship Building and Resilience Changed the Odds

What woman hasn’t felt spooked, even terrified, walking home or to her car late at night?

As women, we all want to feel confident and safe as we go about our lives, so what could be better than smart jewelry that works as a 24/7 alert system connecting you to friends, family, and first responders? 

Rajia Abdelaziz believes personal security should be stylish, empowering and always accessible, and her entrepreneurial journey began when walking to her car alone one night, feeling that inner nudge that something wasn’t safe, but brushing it off as “paranoid.” When a truly frightening encounter followed, Rajia realized just how limited (and unappealing!) personal safety devices were—and how much the world needed change. 

So, she started a college class project that evolved into the fast-growing invisaWear, a company at the forefront of smart jewelry and life-saving technology that has scaled to reach over 100,000 customers and successfully raised millions of dollars.

As CEO and Founder of invisaWear, Rajia is a true force of nature—recognized in Forbes’ 30 Under 30 North America, Boston Globe’s Tech Power Players, BostInno’s 25 Under 25, and winner of the New England Innovations Award. She’s proof that persistence in the face of all the people who told her she was crazy for rejecting a 6-figure job at Google, and all the ‘no’s’ and challenges along the way, is crucial to entrepreneurial success.

More about Rajia Abdelaziz at invisawear.com

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More about Rajia at invisaWear

Rajia Abdelaziz is the CEO and co-founder of invisaWear, a company at the forefront of smart jewelry and life-saving technology. An advocate for women’s and children’s safety, Rajia scaled invisaWear to reach over 100,000 customers, successfully raised millions of dollars, and earned coveted recognition including Forbes’ 30 Under 30 North America, Boston Globe’s Tech Power Players, BostInno’s 25 Under 25, and the New England Innovations Award. Just last week invisaWear was selected by Oprah Winfrey for this year’s Back to School List. As a minority female CEO, Rajia is passionate about mentoring other young entrepreneurs to pursue their dreams and beat the odds, guiding aspiring entrepreneurs at UMass Lowell’s Entrepreneurship program. 

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