EPISODE #723
Dr. Ingrid Murra
Raising Venture Capital:
What It Took to Land $5mm in VC Investment
723 Dr. Ingrid Murra: Raising Venture Capital
Leading the Orthodontic Revolution and Why Clear Liners Can Hurt You
We all read the headlines of startups getting venture capital, and to someone who’s never raised investment, it can seem much easier than it is.
In fact, most startups never succeed at getting investment, and only 2% of women founders get funded, a number that hasn’t moved in two decades.
So, what does it take to get funded?
Dr. Ingrid Murra found a way, in fact she is the 48th Latin woman to secure over $5,000,000 VC funding in US history.
Ingrid is the CEO and founder of My Two Front, an orthodontic startup on a mission to provide orthodontists with the tools to run modern, clear aligner practices from unused office space at dental offices, while empowering dentists to delegate orthodontics to increase their bottom line by 25% or more.
For Ingrid, it’s personal.
After 8 years of orthodontic treatment, Ingrid decided to become an orthodontist, getting her degree from Harvard. Then, she made the leap into entrepreneurship because she experienced firsthand a lack of accessibility, safety, and efficiency when it comes to orthodontic treatment, especially the unknown dangers of off-the-shelf and even customized clear liners. She says, plastic or metal, it’s still moving your teeth and done wrong, people can end up damaging their jaws, developing headaches and bite problems.
- How to successfully raise venture capital funding
- Why building relationships and strong networks is a necessary part of the fundraising process
- Why commercial clear liners can cause unanticipated problems like TMJ, headaches and bite problems
- Why it’s vital to accept failure along the way, as you experiment with different business models to find product-market fit
- And much more!
More about Dr. Ingrid Murra at mytwofront.com
Be sure to join the conversation with Ingrid and me over on the interactive podcast app Podopolo, where you can share your perspectives and she’ll take your questions. Download Podopolo, follow Wings of Inspired Business, and invite your friends.
More about Ingrid at My Two Front
Dr. Ingrid Murra is the 48th Latin woman to secure over $5,000,000 venture capital funding in U.S. history. A Harvard-trained orthodontist, Ingrid is the founder and CEO of the orthodontic startup, My Two Front. Her mission is to provide orthodontists with the tools to run modern, clear aligner practices from unused office space at dental offices, while empowering dentists to delegate orthodontics to trained orthodontists at no upfront cost to them while increasing their bottom line by 25% or more.
Get the Transcript HERE
Our Sponsors and Special Offers
Podopolo: The Podcast App Where You Get Prizes – Just for Listening
Discover the perfect podcasts for you and your friends curated automatically to surface what you love from 5 million titles across all genres on the interactive podcasting app that makes listening social and personalized – and profitable for creators. Download now – it’s free! And sign up for our Contest to make a difference in the world and win prizes – just by listening.
Get The 7 Steps to Your Profitable Podcast
Leverage my complimentary 7 Step Guide to engage your tribe with a magnetic podcast that makes you money.
Zero Limits Ventures
How much is your company worth? Want to find out how to boost your valuation? Claim your FREE consult call with Steve Little, who’s built and sold 6 of his own companies for 9-figure exits and helps other founders get a 5X to 10X multiple on the sale of their business.
Like & Follow Wings
@wingspodcast @MelindaWittstock2020 in/MelindaWittstock @melindawings @IAmMelindaWittstock