740 Julie Allen: Sustainable Fashion

How to Overcome Body Shame

We’ve all had those moments, walking into a boutique fitting room and experiencing that shameful recrimination when the clothes that look so good on the hanger don’t look so good on us … or don’t fit.

When we’re endlessly bombarded with filter-perfect images on Instagram and beyond, we can fall into a trap of shame or self-loathing.

It was a shopping trip just 6 weeks after giving birth to her first child that sparked Julie Allen’s leap into entrepreneurship. She had had enough, so she created a clothing shop that focused on body acceptance and self-love.

After successfully navigating the Covid Pandemic to win “Best Online Boutique in Oregon” in 2020, Julie’s mission expanded and now her three guiding pillars are sustainability, inclusion, and social justice. Julie shifted her store by implementing sustainability – in other words, appropriate wages and ethical treatment given to all people that produce the garments, and eco-friendly clothes in all sizes.

  • What sustainable fashion means and why what we wear impacts our physical health
  • The root of ‘body image shame’ and how to combat it
  • “Slow Fashion”, and what it takes to produce sustainable clothes, and why it is very difficult for a consumer to know what their clothes are made and actually made of
  • Why it’s hard to find sustainable fashion that is also size inclusive
  • What inspired Julie to tackle body shame and create clothes that inspire self-love no matter your size
  • Why Julie is now creating her own sustainable fashion line
  • And much more!

More about Julie Allen at maryrosefoundation.org

Julie Allen

Be sure to join the conversation with Julie and me over on the interactive podcast app Podopolo, where you can share your perspectives and she’ll take your questions. Download Podopolo here and invite your friends.

More about Julie Allen at Mary Rose Foundation

Julie Allen is a sustainable boutique owner and creator of the clothing line, Hope Continues, that is ethically made, size inclusive, and elevated styles for the chic minimalist. Creator of the clothing line Hope Continues, Julie is also CEO of the Mary Rose NW Boutique and founder of the Mary Rose Foundation, helping prevent eating disorders and people struggling with the financial burden of treatment.

Get the Transcript HERE

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