741 Nicole Rodrigues: PR as Great Storytelling

The Top 3 Secrets for Standing Out from the Crowd

Every business has a story, but not every business knows how best to tell their story in a way that resonates with their customers to build the ‘know like trust’ of brand loyalty.

Of course, somewhere on every game-changing entrepreneur’s vision board is a magazine cover in Forbes, Business Week or Entrepreneur with a full spread about their company’s success. And along the way to that heady height of recognition, mentions and articles in blogs, interviews on podcasts, or appearances on TV can go a long way to building your brand and customer loyalty.

And it starts with a good story to tell – and at every stage of your business growth.

PR expert Nicole Rodrigues describes this as a “build”, a long-term strategy to map out your personal founder and business story. Nicole is the CEO and Founder of NPRP Group and she helps businesses do just that.

Also the author of Beverly Hills Boss, Nicole is a member of the invitation-only thought leaders known as the Forbes Agency Council, and one of eight hand-selected board members of the Organization of American Women in Public Relations (Women in PR USA). She is also a contributing writer for Entrepreneur, Rolling Stone, and PR News, among others.  Recently she was the recipient of Acquisition International’s 2021 Influential Businesswoman Award for “Most Innovative PR Entrepreneur (USA)”.

A former NFL cheerleader for the Oakland Raiders, Nicole is also passionate about encouraging businesses to adopt more inclusive business models with diverse and multidimensional teams spanning the cultural, religious and gender gamut. She also founded a non-profit, The Young Dreamers Foundation, in 2017, through which she mentors and equips city students with the tools, tactics and role models necessary to thrive throughout their future pursuits, both personally and professionally.

More about Nicole Rodrigues at nrprgroup.com

Be sure to join the conversation with Nicole and me over on the interactive podcast app Podopolo, where you can share your perspectives and she’ll take your questions. Download Podopolo [https://podopolo.com/get-app], follow Wings of Inspired Business, and invite your friends.

More about Nicole at NRPR Group

Nicole Rodrigues is CEO & Founder of NRPR Group, an award-winning, full-service PR and creative marketing agency. Her experience designing strategies for marquee brands like Yahoo!, YouTube and Hulu has made her one of the industry’s “Top 50 Game Changers” and earned her the title of “Beverly Hills Boss.”

Get Nicole’s book Beverly Hills Boss

 

Get the Transcript HERE