EPISODE #778
Patience Ball and Dr Ruth Shaber
The XX Edge: Why Women Have the Edge in Business :
What Must Change to Invest in Female Founders
778 Patience Ball and Dr Ruth Shaber: The XX Edge: Why Women Have the Edge in Business
What Must Change to Invest in Female Founders
After the 2008 financial crisis, the World Bank’s Christine Lagarde said, “If Lehman Brothers had been Lehman Sisters, things would’ve been different.”
And now comes the proof with the well-researched book, The XX Edge: Unlocking Higher Returns and Lower Risk.
Turns out women have the edge in business because we are “low ego” and more collaborative, we take the longer view, and possess much better awareness of risk.
Yet if 98% of the people making investment capital decisions continue to be white men, investors are missing out on huge opportunities for outsized financial returns – and the world on innovations that will solve society’s most intractable challenges.
Today we talk to the authors of The XX Edge, two women who have made it their mission to connect women to capital investment.
Patience Ball deployed $16 billion of capital to women entrepreneurs as Principal Investment Officer and Global Head of Banking on Women at the International Finance Corporation (IFC) and she is the founder/CEO of Women of the World Endowment, an investment nonprofit focused on centralizing women as economic, environmental, and social changemakers while delivering market-rate, risk-adjusted returns, and impact at scale.
Dr Ruth Shaber is the co-founder and board chair of Rhia Ventures, a group of foundations and investors that collaborate to bring new types of capital and enterprise to the field of reproductive health in the United States. An Obstetrician and Gynecologist at Kaiser Permanente from 1990 to 2012, Dr Ruth is also president and founder of the Tara Health Foundation, which promotes health, well-being, and opportunity for women and girls through innovative evidence-informed programs. Ruth was featured in Forbes 2020 Impact 50: Investors Seeking Profit—and Pushing for Change for her contributions to the field of impact investing.
- Why making way for women in financial decision-making leads to better financial performance
- Why women’s collaborative leadership style drives better financial returns
- What stands in the way of women entrepreneurs raising our fair share of venture capital
- Why male entrepreneurs tend to ignore or misunderstand female innovators and consumers
- What the phrase “gender analysis” means, how it’s often ignored, and why it’s crucial to success
- And much more
More about Patience Ball and Dr Ruth Shaber at Xxedge.com
Be sure to join the conversation with Ruth and Patience and me over on the interactive podcast app Podopolo, where you can share your perspectives and she’ll take your questions. Download Podopolo, follow Wings of Inspired Business, and invite your friends.
More about Ruth and Patience at XX Edge
Patience Ball and Dr. Ruth Shaber are the authors of The XX Edge: Unlocking Higher Returns and Lower Risk. Patience, who raised more than $16 billion for women entrepreneurs as Principal Investment Officer and Global Head of Banking on Women at the International Finance Corporation (IFC), is now founder and CEO of the Women of the World Endowment, an investment nonprofit. Ruth, the co-founder and board chair of Rhia Ventures, a group of foundations and investors that collaborate to bring new types of capital and enterprise to the field of reproductive health, was featured in Forbes 2020 Impact 50: Investors Seeking Profit—and Pushing for Change for her contributions to the field of impact investing.
Get the book The XX Edge
Get the Transcript HERE
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