802 Sarah Smith: Patient Progress
How Gamification Can Help You Build a Vibrant Community – and Revenue
One of the hardest types of startups to build is a platform that derives its value from user-generated content or social interaction.
It’s the proverbial chicken and egg – especially when you need investment capital to build it and investors want to see revenue and traction before they invest.
Today Sarah Smith shares how she built The Dyrt into the No. 1 app for camping information and booking, with 30 million annual camper visits, 50,000 campground listings, and 8 million user-generated reviews, photos, and tips for US campgrounds.
Her secret was gamification – incentivizing people to share reviews and rewarding them with deals from sponsors.
Honored last year as one of Inc Magazine’s top 100 female founders, Sarah shares how her childhood love of camping was her inspiration to become an entrepreneur, and all the lessons learned along the way.
- How to get comfortable with an incomplete product (it always takes longer than we think to build to vision
- Why you need a heavy dose of patience to succeed
- How to use gamification to grow your platform
- How to build a product that won’t generate immediate revenue
- How to build a team comfortable with many pivots
- Why every founder needs a network of other founders
- And much more
More about Sarah Smith at thedyrt.com
Be sure to join the conversation with Coco and me over on the interactive podcast app Podopolo, where you can share your perspectives and she’ll take your questions. Download Podopolo, follow Wings of Inspired Business, and invite your friends.
More about Sarah at The Dyrt
Sarah Smith is the founder of The Dyrt, the No. 1 app for camping information and booking, with 30 million annual camper visits, 50,000 campground listings, and 8 million user-generated reviews, photos, and tips for US campgrounds. The Dyrt has grown to the largest online source of camping information and the only major platform to offer commission-free bookings for campgrounds. Sarah was recognized on the 2022 Inc. Female Founders 100 list of the top women entrepreneurs.
Get the Transcript HERE
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