Lena Phoenix & Steven Sashen

Lena Phoenix and Steven Sashen are sprinting with their fast-scaling business Xero Shoes, and today on Valentine’s Day we get a peek inside the lives of a “Couplepreneur”, how they manage their love of business and the business of love, and why they rejected Kevin O’Leary’s offer of $400,000 on Shark Tank. This episode is the first in a series of weekly Wings Of Inspired Business interviews with married entrepreneurs. What is it like to juggle it all? What makes it work?

Show Notes

Today being Valentine’s Day we are doing something a little different on Wings Of Inspired Business.

We are welcoming our first ever male guest on the show – accompanied of course by his inspiring wife and business partner.

Steven Sashen and Lena Phoenix are first in our line up of “couplepreneurs” we’ll be featuring every Thursday – and how they “juggle it all”, the demands of business and parenting while somehow keeping a sense of humor, and their romantic relationship fresh, sexy and loving.

It is, after all, what we all crave, right?

Abundance in ALL areas of our lives.

Lena and Steven are founders of the footwear company Xero Shoes. If you’re a Shark Tank fan, you may remember Lena and Steven turning down a $400,000 offer from Kevin O’Leary.

Both are serial entrepreneurs: Steven a former professional stand up comic, award-winning screenwriter, and a competitive sprinter (one of the fastest men over 55 in the country), and Lena, an operational maven who built and sold her first company, a mortgage company, in her 20s. Since her exit, she’s s served as President of a management, Internet marketing, and a publishing company, and managed operations for a housing cooperative. She is also an award-winning author of the fiction book “The Heart of the Cult”.

Learn on this episode how to:

  • Transition from “nail-biting survival” to “nail-biting growth”
  • Know what is a good opportunity vs. another shiny object
  • Balance vision with operational detail
  • Respect one another and allow one another to truly soar
  • Learn from dogs about being in the present (and who to trust)
  • And so much more!

More about Xero Shoes here:

Steven and Lena are offering a Rox Mat foot massage strengtheners with any order over $40

Get the transcript here

285 Lena Phoenix & Steven Sashen: Opposites Attract in Love and Business

Where to Find Lena and Steven on Social Media:

Like and Follow WINGS!

  • https://facebook.com/wingspodcast
  • https://melindawings.com
  • https://instagram.com/melindawittstock2020
  • https://facebook.com/IAmMelindaWittstock
  • https://twitter.com/MelindaWings

Our Sponsors and Special Offers

The Wealth To Freedom Formula

Want the practical blueprint to make your money work for you – rather than you working for your money. Every entrepreneur needs to “know their numbers”, focus on creating predictable recurring revenue and avoid the traps of entrepreneurial poverty. Join financial expert and MBA Katherine Dean for her “Wealth To Freedom” lesson so you can release any limiting beliefs, get practical tips on boosting your savings, growing a profitable business and more. Check it out at wingspodcast.com/wealth

Wings of Success Summit and Inner Circle

Grab your WINGS! Learn from 60+ women entrepreneurs who’ve “been there, built that” to create and sustain 6, 7, 8, 9 and even 10 figure businesses, grow their influence and overcome many challenges along the way. We share our success habits, give practical advice you can implement right away to transform your business and your life. Free for live streaming and early bird discounts now for lifetime access, instant downloads of video and audio lessons, bonus content plus access to an exclusive private Mastermind and a private VIP invitation to join the Wings Inner Circle for mentoring and more. It’s your “entrepreneurial MBA”! Join the Inner Circle for group coaching, mentoring from Melinda Wittstock and her growing network of top performing entrepreneurs and investors, and mastermind with your “business family”.

Allison Maslan – Scale or Fail

Want to scale your business and finally take it to the next level – and you’re just not sure how to do it? Get serial entrepreneur Allison Maslan’s new book Scale or Fail

Binge Networks

If you don’t know Binge check it out here right now because it is aggregating great podcast and video content so you can reach hundreds of millions of people on smart TVs and connected devices – all over the world. On Bings you can automatically convert audio into video in one quick “set it and forget it” on Binge, and put all your Facebook Lives and YouTube videos up there too. It makes sense because 80% of US households have a connected device TV, Binge reaches 100s of millions of people globally, and 65% of people who use connected device TV have looked up information about a product they’ve seen advertised on that program or podcast. So if you have a podcast, if you do video on Facebook or YouTube sign up now 

Zero Limits Ventures

How much is your company worth? Want to find out how to boost your valuation? Click here to claim your FREE consult call with ZLV Founder Steve Little for your valuation enhancement and capital acquisition strategy.  You can also book your complimentary “office hours” with Steve.

Audible.com

Listeners of Wings can get a FREE audiobook download and 30 day free trial at www.audibletrial.com/WingsPodcast – with more than 180,000 titles to choose from for your iPhone, Android, Kindle or mp3 player. Start your free trial now!

Springboard Enterprises

Find out if you and your company qualify for this Accelerator for Female Founders – in media tech, fashion tech, life sciences and more! Check it out

Subscribe to Wings!
 
Listen to learn the secrets, strategies, practical tips and epiphanies of women entrepreneurs who’ve “been there, built that” so you too can manifest the confidence, capital and connections to soar to success!
Instantly get Melinda’s Wings Success Formula
Review on iTunes and win the chance for a VIP Day with Melinda
Subscribe to Wings!
 
Listen to learn the secrets, strategies, practical tips and epiphanies of women entrepreneurs who’ve “been there, built that” so you too can manifest the confidence, capital and connections to soar to success!
Instantly get Melinda’s Wings Success Formula
Review on iTunes and win the chance for a VIP Day with Melinda
Subscribe to 10X Together!
Listen to learn from top entrepreneur couples how they juggle the business of love … with the love of business.
Instantly get Melinda’s Mindset Mojo Money Manifesto
Review on iTunes and win the chance for a VIP Day with Melinda
Subscribe to Wings!
 
Listen to learn the secrets, strategies, practical tips and epiphanies of women entrepreneurs who’ve “been there, built that” so you too can manifest the confidence, capital and connections to soar to success!
Instantly get Melinda’s Wings Success Formula
Review on iTunes and win the chance for a VIP Day with Melinda