796 Jennifer Stojkovic: Food Innovation

Women Investing in Women and What It Takes to Set Up a VC Fund

There are lots of reasons to start a business: Wealth, independence, vocation. And changing the world is emerging as a prime motivator – especially for women.

So how must the $1.4 trillion food industry change to address hunger and climate change?

Turns out some 20% of greenhouse gases come from meat and dairy production, while studies show that investing in plant-based protein is 11 times more impactful in combating climate change than EVs and 4 times more impactful than green building.

Jennifer Stojkovic says the future of food is female, and that’s why she’s launching an early-stage venture fund to support sustainable protein and transform a $1.4 trillion market.

A Silicon Valley tech alum of Google, Meta and Microsoft who turned her attention to the future of food, Jennifer is the founder and general partner of Joyful Ventures, author of the book The Future of Food is Female, and the founder of the Vegan Women Summit, a platform with 60,000 members working on the future of food.

  • What it takes to set up a venture capital fund
  • How women are leading the innovation in food technology
  • How entrepreneurship and investing can change the world
  • What it takes for women to step up to launch billion-dollar moonshots
  • How the meat and dairy industry must be changed to combat climate change and world hunger
  • Why female founders are 8X more likely to be driven by mission rather than financial gain
  • And much more

More about Jennifer Stojkovic at veganwomensummit.com

Jennifer Stojkovic

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More about Jennifer at veganwomensummit.com

Jennifer Stojkovic is a General Partner at Joyful Ventures, an early-stage VC fund focused on disrupting the $1.4 trillion meat and dairy industry with sustainable protein. She’s also the founder of Vegan Women Summit (VWS), a platform of over 60,000 women professionals in the future of food, and author of the award-winning book, The Future of Food is Female. Prior to her career in food technology, Jennifer built her career in Silicon Valley under Ron Conway, Founder of SV Angel, and worked with the world’s largest tech companies including Google, Meta, and Microsoft.

Get her book The Future of Food is Female

Get discounted tickets to the Vegan Women Summit

Get the Transcript HERE

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